Betfair is the largest online betting exchange and one of the top betting destinations in Europe and around the world. Betfair developed a product that offers a complete range of gaming options from sportsbook and betting exchange to casino, poker and bingo games. Established in 1999 in UK, it has become in short time the largest betting exchange, with a huge number of betting markets and liquidity. The company is operated by Sporting Exchange Ltd, under Malta jurisdiction, with its headquarters in Triq il-Kappillan Mifsud, St. Venera, SVR 1851, Malta. Betfair is listed on the London Stock Exchange, making it a public and transparent company.